Year in Review: 12 Top Earned Media Results of 2024
Year in Review: 12 Top Earned Media Results of 2024
Erica Garman, VP of Marketing • Intero Digital • January 13, 2025
At Intero Digital, we’re all about telling stories — the kind that make people sit up, lean in, and say, “Wow, they get it.” Every campaign we craft isn’t just about getting noticed; it’s about driving real impact and transformation. Why? Because every client we work with has a story worth shouting from the rooftops, and we’re here to make sure their voice is heard loud and clear.
In 2024, our clients crushed it — like, mic drop–level crushed it — thanks to our content marketing and digital PR strategies. We didn’t just help them show off their expertise; we put them in the spotlight to drive visibility, start conversations that actually matter, and build connections that go way beyond the surface.
So what do content marketing and PR wins look like? Think features in top-tier publications, thought leadership pieces that make people rethink their game plans, and media coverage that takes brands from “Who?” to “Oh, them? They’re everywhere.”
Here’s a highlight reel of the epic content and PR moments we celebrated with our clients in 2024:
Inspira Marketing shines in Advertising Week. Brett Sirianni’s thought-provoking take on 2024’s must-watch social media trends positioned Inspira Marketing at the forefront of digital marketing innovation. Read More
HPWP Group breaks barriers in SUCCESS. Gloria St. Martin-Lowry’s article on dismantling age-related stereotypes in the workplace resonated with readers and demonstrated HPWP’s commitment to inclusive leadership. Read More
Cowen Partners finds a niche in The Wall Street Journal. Highlighted for its unique hiring insights, Cowen Partners turned heads in a WSJ article exploring hybrid work and client engagement on the golf course. Read More
R&K Solutions shines in a Facility Executive feature. Chris Barns’ expertise on optimizing organizational layouts for maximum efficiency captured the attention of decision makers in Facility Executive. Read More
id8 & innov8 educates in Harvard Business Review. Duncan Wardle’s compelling piece brought fresh ideas to corporate learning, inspiring readers to rethink engagement in HBR. Read More
Innovative Employee Solutions guides in Staffing Industry Analysts. Connie Wendt’s analysis of the DOL’s new independent contractor rules offered companies a road map for navigating evolving regulations. Read More
PIMA embraces AI in digital insurance. Ann Dieleman’s insights into AI adoption strategies helped PIMA stand out as a forward-thinking voice in the insurance industry. Read More
Advanced Tax Solutions tackles complex issues in CNBC. A feature in CNBC highlighted Advanced Tax Solutions’ expertise in addressing tax-related passport revocations, offering much-needed clarity to individuals in complex situations. Read More
Wipro envisions the future in network computing. Wipro Limited’s thought leadership on AI’s role in 6G innovation underscored its position as a pioneer in connectivity advancements. Read More
Sparkling Bins cleans up in Entrepreneur. Sparkling Bins Business shared its entrepreneurial journey, proving that niche industries can thrive with a well-executed strategy and a strong media presence. Read More
These wins? Oh, they’re just the tip of the iceberg when it comes to the amazing work our clients are doing. Seriously, it’s a privilege to help bring their stories to life.
Looking ahead to 2025, we’re not slowing down — if anything, we’re turning up the heat. We’re here to push boundaries, craft stories that hit you right in the feels (and the metrics), and deliver results that make jaws drop. Buckle up because we’re just getting started.